Teddykompaniet i Båstad AB was acquired by Baby Invest i Malmö AB

Picture: Lars Weibull AB

Baby Invest i Malmö AB has acquired Teddykompaniet i Båstad AB. The deal was brokered by Lars Weibull AB with Tobias Lundin as project manager. Moll Wendén Advokatbyrå with Anders Steén as partner in charge has been legal counsel to the sellers along the process.

Teddykompaniet I Båstad AB is a well-known and very successful company with the mission to design and manufacture soft animal toys. It was founded 20 years ago by the Raili family and has developed to one of the leading actors in the business today. High quality, unique design and an uncompromising demand of safety has always been the business’ watchwords. The company has been awarded many times and its strong trademarks, such as Diinglisar® have given comfort to the little ones since years back and will continue to do so for generations to come. Teddykompaniet i Båstad AB had a turnover of 55 MSEK in 2013.

Baby Invest is the umbrella term for a privately own company with Erik Andersson as main owner and his childhood friend Roger Björklund as partner. The company group includes Nasalprodukter i Sverige AB, DiProserva Medical AB, Bo Ohlsson i Tomelilla AB and Engelbrektsboden AB. Baby Invest is characterised by a long-term ownership, financial strength, decentralised control and a strong entrepreneurial spirit. Baby Invest i Malmö AB had a turnover of 250 MSEK in 2013.

The Norling family finds a great confidence in that the ownership has now moved over from one family business to another. Key-employees Anna & Daniel will continue working in the company and Raili will continue as CEO until a replacement has been appointed. Erik and Roger look forward with enthusiasm to step in as owners and to continue making life a little better for the world’s children.

For more information about Moll Wendén’s services within Acquisitions, kindly contact Anders Steén, + 46 70 326 65 10, anders.steen@mollwenden.se